How to leverage social media to enhance SEO

If you are looking to burst your search engine optimization (SEO) rankings as quickly and as organically as possible, giving you every opportunity to attract targeted traffic that you can convert into paying customers, you’re going to need to learn how to leverage the power of social media to help you do exactly that.

Social media today is maybe the most powerful form of communication, but is also a powerful tool in your toolbox to help you increase your rankings in all of the major search engine networks. This is a digital marketing powerhouse opportunity here, and you’d have to be at least a little bit crazy not to take advantage of everything that it has to offer.

You’ll find some inside insight into leveraging social media to boost your SEO below!

Create high quality shareable content on a routine basis

It is of the utmost importance that you work to build a regular content release schedule, committing to release your content every day, every other day, or at least every week at the exact same time over and over again – but you also have to commit to creating high quality and shareable content according to that posting schedule.

The more your content gets shared, the better your search engine optimization efforts are going to be. Interesting, engaging, and oftentimes controversial content that you post like clockwork on your social media platforms will always have the best opportunity to be shared by others.

Encourage sharing of your content

You have to think of your social media followers (and your prospects/customers/clients) as people that aren’t going to take any action whatsoever unless you explicitly outlined to them what you’d like them to do – and then make it just as easy as humanly possible to do exactly that.

Make sure that your social media followers know that you want them to share your content and then include social share buttons on every piece of content so that they can do so without even having to think about it. This will help to spread your content and give you considerable bumps up in the search engine rankings.

Make social media a part of your overall SEO strategy

While social media is a game changer when it comes to search engine optimization, definitely making the creation of links, back links, and “social votes” a lot easier than it ever used to be in the past, it isn’t the be-all, end-all solution and certainly cannot be the only tool you use to increase your search engine positions.

Make sure that you fold social media search engine optimization efforts into an overall and cohesive SEO strategy. This is the only way you’ll be able to climb the rankings, especially when you are up against stiff search engine optimization competition that is trying to do everything they can to keep you from the top spots.

Leverage these tips and tricks about and you’ll be able to really rock and roll when it comes to using social media as an SEO tool!

About Morris Edwards

Morris Edwards is a content writer at, he writes different topics like Tips for Promoting Your Business on Social Media and The Most Innovative Economy In Asia and all topics related to Business, Tech and Company Registration in Singapore.